water purification


California’s unprecedented drought conditions generated two stories last week, each illustrating a different extreme when it comes to conserving the area’s water. First up, in the video above, CBS Local out of San Francisco shares more on the efforts of state officials to crack down on water wasters. Activities such as excessive lawn watering, washing […]

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WSLS 10 NBC in Roanoke/Lynchburg Va

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Only one percent of the world’s water is safe to drink.  As our climate changes, unfortunately, this could represent a peak. In the video above, Rachel Schoutsen from The Weather Network hears from Ryan Ness, Senior Manager of Research and Development with the Toronto and Region Conservation Authority.  Ness shares more on how climate change […]

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Throughout the world, there are children that have never had even a sip of clean drinking water.  With every water filter purchase you make from our site, you are partnering with us to help us change this shocking reality. In the video above, you’ll see priceless reactions as Zambian children taste clean drinking water for […]

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Beer is 90% water.  The balance of its ingredients, specifically hops and barley, are at constant supply risk in the event of any water shortage.  And those water shortages are becoming more common.  As such, the beer and brewing industry has long been out-front on issues related to water sustainability. In honor of today being […]

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It’s safe to say that it’s been a brutal winter.  Record cold temperatures and snowfall have made life miserable for those living on the east coast and in the Midwest in particular.  While we all look forward to the coming of spring, there is one final kick from Old Man Winter that many of us […]

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Several weeks after the chemical spill in West Virginia, we’ve reached the unenviable point where people feel as though they need to take to the streets to demand clean drinking water. In the video above, West Virginia protesters cite anger at being forced to spend out of pocket for bottled water and in the overall […]

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Holidays are a perfect time to celebrate what we’ve accomplished in the past year and to make our resolutions for what type of people we will be going forward.  For this reason, we rightfully see charitable endeavors highlighted more particularly over the holidays. One endeavor that we would like to highlight can be seen illustrated […]

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Tuesday, November 19th was the first official World Toilet Day.  Those not ingrained in the water or water filters business daily may, as shared in this CNN article, may see this as a bit of a joke.  But in reality, a toilet represents an incredibly basic right that most of our world still lives without.  […]

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